People Strategy, Equity, and Culture

Multimedia Designer/Producer

  • Title: Multimedia Designer/Producer
  • Class: Classified
  • Exempt Status: Non-exempt
  • Level: 22

Nature and Scope of Work

Under the direction of management, the Multimedia Designer/Producer designs and develops materials, resources, and instructional experiences using a variety of current and emerging digital and traditional technologies, such as video, audio, print media, podcasting, animation, and PowerPoint presentations for an assigned College area. Projects are delivered to the College’s intended audiences through diverse mediums, such as social media (YouTube, Blogger, Facebook and iTunes U), PCC’s website, and learning platforms. Work involves planning, design, producing, integrating, posting online, and troubleshooting these interactive multimedia assets. This position coordinates the production and use of these rich media tools in support of the assigned department initiatives and in alignment with the College’s strategic plan.

Principal Accountabilities

  1. Translates content into multimedia products in formats including video, audio, graphics, digital animations and HTML using a mix of creative and professional skills.
  2. Designs print materials, such as magazines, brochures, and advertisements as required.
  3. Applies the appropriate College branding to all appropriate aspects of multimedia and print projects.
  4. Participates with staff in developing creative concepts and ideas for specific projects.
  5. Produces short videos; plans, writes, sets-up lighting, shoots, records audio, edits, mixes, and performs all related production activities.
  6. Creates DVDs and other formats of video projects as required.
  7. Produces, records, and edits digital audio, such as interviews of students, faculty and staff.
  8. Shoots occasional still photographs for use in projects.
  9. Manages and maintains related equipment.
  10. Stores and archives large amounts of data associated with projects.
  11. Monitors developments in the multimedia and social media fields and advises the assigned area on new opportunities to further the mission.
  12. Recruits and oversees the work of student and casual staff, interns, and volunteers on multimedia projects.
  13. Performs accessibility testing and quality assurance.
  14. Provides trainings and workshops for individuals or small groups on the use of appropriate media.
  15. Manages multiple, simultaneous projects with frequently adjusted priorities.
  16. Performs other related duties as assigned.

Work Environment

Work is performed in a standard office environment and frequently outside the office on location doing video and audio recording indoors or outdoors. Frequent traveling between the campuses and to other locations may require a personal vehicle. Exposure to video display terminals occurs on a regular basis. Work is often unpredictable and necessitates operating under tight deadlines.

Physical Requirements

Physical skill is required for audio and video recording on location, loading and unloading light video and lighting equipment and driving between campuses. Work requires standing, walking, sitting, bending, reaching, kneeling, pushing and pulling.

Minimum Qualifications

Associate’s degree in Broadcast, Electronic/Multimedia, Graphic Design, Communications, Visual Communications or a related field. Experience performing the duties of the job may substitute for the degree requirement on a year-for-year basis. Two (2) years proven experience creating video content using software such as Final Cut Pro, Photoshop, InDesign and other Adobe Creative Suite programs, QuickTime Pro, Soundtrack Pro, LiveType, 2, Compressor, and Mac OSX. One (1) year professional experience coordinating and producing multimedia projects is required.

Knowledge, Skills, and Abilities

Knowledge of:
  • Current principles and practices of social media, video and multimedia production technology;
  • Materials, processes, equipment, methods, and techniques used in the development and production of multimedia projects;
  • Project planning and management principles;
  • Art and graphic design principles;
  • Computers and applicable software and programs.
Skills in:
  • Assessing project needs and developing and promoting effective solutions;
  • Producing, directing, editing, writing, and shooting, video productions;
  • Assessing and prioritizing multiple tasks, projects and demands to meet established deadlines;
  • Establishing and maintaining effective working relationships;
  • Tracking emerging technologies and new trends (social networking, media sharing, etc.) and aesthetics in popular culture.
Ability to:
  • Solve challenging, creative and technical problems and provide innovative solutions;
  • Design and edit informational materials;
  • Operate a variety of equipment safely and competently.

Revised: 8/2021

  • Reviewed: 12/18
  • New: 7/09